131 highway between the metros of Grand Rapids and Kalamazoo, the property has a good draw in the surrounding market, but offering on-side lodging will be game-changer in terms of attracting new regional customers and encouraging people to stay longer on the property, Semola said.
The $300 million Phase 5 expansion will add a four-diamond hotel and striking new poolside entertainment venue that will transform the casino into a “stay and play” operation for the first time in its history. Now the property is poised to undertake perhaps its most ambitious growth since it opened in 2011. WAYLAND - In his four and a half years running Gun Lake Casino, Sal Semola has been an architect of growth in helping the Match-E-Be-Nash-She-Wish Band of Pottawatomi Indians strategically expand and solidify its gaming enterprise.Īs president and COO, Semola helped the Gun Lake Tribe execute a $100 million expansion that included three new restaurants and a sportsbook that opened in 2021.
